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Our best
alternative to cigarettes.

Discover tobacco enjoyment without fire, without ash, and without the bothersome odor of cigarette smoke.

Buy now

Our best
alternative to cigarettes.

Discover tobacco enjoyment without fire, without ash, and without the bothersome odor of cigarette smoke.

Buy now

Our IQOS starter kits:
Now €20 more affordable.

All of our IQOS tobacco heating systems heat genuine tobacco instead of burning it. That means you’ll be enjoying tobacco in an entirely new manner: without fire, without ash, and without the odor of cigarette smoke. 1As a new customer, you’ll receive three packs of HEETS to try free of charge.

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Select your model:

The newest member of our product family: With IQOS 3 DUO, you can enjoy two HEETS tobacco sticks in a row without having to recharge the holder in the pocket charger.

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Our all-in-one device is the ideal option when you’re out and about. It gives you 10 back-to-back experiences without having to recharge the IQOS holder in between HEETS tobacco sticks.

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Discover the possibility to enjoy tobacco in an entirely new manner with our classic IQOS 2.4 Plus tobacco heater for only €49.

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Find the IQOS that suits you best.

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Please enter your date of birth to confirm you are an adult user of nicotine or tobacco products.

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This website is intended only for users of nicotine or tobacco products who are over 18.

We Care

This website contains information about our new products and we need your age to make sure that you are an adult in Germany who would otherwise continue to smoke or use nicotine products. Our nicotine and tobacco products are not an alternative to quitting and are not designed as cessation aids. They are not risk free. They contain nicotine, which is addictive. Only for use by adults. Please visit the "Important Information" page of this website for further risk information.