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New design. New name. Same flavor.

Visit our online shop and discover the new packing designs and HEETS Red Label with the new name: HEETS Sienna...

Simple. Trial.

Testing IQOS is now easier than ever. Start your trial month now for only €9.

NEW: HEETS Turquoise Label. Available now.

HEETS Turqouise Label deliver a refined and stimulating tobacco experience with a subtle menthol note.

Our promotional offer for the IQOS™ 3 Multi launch

Take advantage of the IQOS 3 and IQOS 3 Multi combo for a special promotional price of €159 instead of €208.

The new IQOS Multi – all-in-one, pocket size device

Enjoy 10 HEETS with no intermediate loading time! The IQOS 3 Multi is the perfect complement to your IQOS 3.

Now available: The new IQOS 3

The new IQOS 3 - coming November 15th. New compact design and improved protection and reliability.

The new IQOS 3 - Preorder now

Preorder the new IQOS 3 prior to the official launch on 15th of November 2018.

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